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Fri, Aug 21, 2026

01
S2 · Conversation Engineeringintermediate · 2 min

ChatGPT search now uses the site:operator at scale

  • ChatGPT search now uses the site:operator at scale Promptwatch is part of the emerging "GEO" space, for Generative Engine Optimization - the chatbot version of SEO, where companies offer tools and consulting to help y…
  • The Promptwatch product uses automation to track responses to prompts across end-user chat products like ChatGPT, Claude, and Gemini.
  • They publish aggregate reports on this as part of their own content marketing strategy, which do seem to provide credible hints as to otherwise invisible design changes

Why it matters. Relevant to Conversation Engineering. Matched Conversation Engineering on: chat. Read it through that lens.

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